TORQUE MOTORCAR CONSULTANTS
Curtis is a car enthusiast who had a dream of owning his own car buying concierge service. He asked 134 to develop a business plan and compelling brand for potential investors. We started with a market analysis and identified a positioning for Curtis’ vision. We then went into development on his value proposition and given that the competitive landscape was filled with cheap auto ‘go-tos’ Curtis needed a standout luxury brand. Thus, Torque Motorcar was born.
“Working with 134 Consulting was the best decision I made. I had an idea for a business and the direction I wanted to go but needed further guidance on how best to proceed.”
— Curtis Griffin, Owner of Torque Motorcar
With a name like Torque the brand needed to be paired with a strong visual identity. The result is a brand that not only communicates sport and mechanics but also an enthusiastic and passionate human behind it all. Curtis was able to secure outside funding and is now on his way to making Torque an international brand. If you are looking for a new car and want to avoid all the hassles of dealerships and research- Torque Motorcar Consultants is the perfect answer.
![[134 Consulting] Social Post - Torque Case Study (LinkedIn Sponsored Content).png](https://images.squarespace-cdn.com/content/v1/5f271758387daa4d8e76f8dd/ab501c27-61fa-4daa-94b1-ec0b13d2f003/%5B134+Consulting%5D+Social+Post+-+Torque+Case+Study+%28LinkedIn+Sponsored+Content%29.png)
“The team listened to my pitch and then immediately went to work on building out a tailored approach from idea to launch, and beyond. I highly recommend working with Cassie and Steve whether you are launching a business or have something established already!”
— Curtis Griffin, Owner Torque Motorcar
Services
Business Planning
Social Media
Investor Relations
Website Development
Branding
Production